Yihong XU, NUS High School of Math and Science, Year 4

As Founder of Greener+, my curiosity about sustainability was ignited when I worked as a journalist for Times Kids in China, where I participated in a shadow program with the Danish Consulate, attended the Yangtze River Carbon Neutral Forum, and interviewed LEGO on its sustainability initiatives. Relocating from Shanghai to Singapore further fueled my passion, as I immersed myself in eco-workshops and campus sustainability projects. A trip to Bali, where I saw Liina Klauss' powerful 5000 Lost Soles installation, along with my participation in a debate on banning single-use plastics, deepened my understanding of the crisis and the lack of action. I believe as youth, we don’t have to wait until we’re older to make a difference—I have an idea, and we can start acting now.

Yuxuan WANG, Shanghai Foreign Language School, Grade 10

As Co-Founder of Greener+, I’ve always been passionate about our connection with nature. Too often, environmental protection feels distant—something extra, even burdensome. But small choices, like bringing a cloth bag, can scale into massive impact when adopted collectively. Sustainability isn’t about sacrifice; it’s about meaning. What if simple, mindful acts became part of who we are—and even something to be proud of? At its core, environmentalism is about reconnecting with the world and recognizing our role in shaping a greener future—together.
By combining scientific rigor with youth activism, we're engineering real solutions, from microplastic-eating enzymes to mycelium-based packaging, proving environmental innovation must begin with ecological wisdom.

Tracy Chen, Advisor

An entrepreneurial leader with over 20 years of experience in the consumer and retail sectors across the Asia Pacific region, with a proven track record at COTY, LVMH, YUM CHINA and News Corporation. Her expertise spans go-to-market strategy, brand development, channel management, e-commerce, omni-channel marketing, and digital transformation.
As a passionate advocate for sustainability, she is committed to integrating eco-friendly practices into both business and daily life.
-MBA from Kedge Business School and Shanghai Jiao Tong University
-Impact Measurement & Management for the SDGs by Duke University
-ESG investing certificate by CFA Institute
-Digital Female Leader of the Year 2023 by CMO Asia

Rodrigo Zeidan, Advisor

Professor Zeidan is Professor of Practice in Business and Finance with NYU Shanghai and Chief Sustainability Liaison with NYU. He is also a Visiting Professor at Fundação Dom Cabral, Senior Scholar at the Center for Sustainable Business, NYU Stern, and a columnist at Folha de S. Paulo, Brazil’s leading newspaper.
Professor Zeidan is the author of Economics of Global Business (MIT Press), The General Model of Working Capital Management (Palgrave Macmillan), and five other books.

His more recent research focuses on Sustainable Finance alongside issues in Corporate Finance and Development Economics. He co-created the Sustainability Credit Score System, which may become the standard sustainability rating system globally.